Aki Murata of OM Digital Solutions (Olympus) Interview

Posted Apr. 12th, 2021 (4 weeks ago) by Daniel J. Cox

OM Digital Solutions (Olympus) is off to a great start. In this recent interview by DPReview, Aki Murata talks about the new company being much more nimble. You can read why that’s an advantage in the future for not just still photography but video as well. I’ve been in contact with folks at OM Digital Solutions since the sale, and I’ve been very impressed. In particular the transition has seemed almost flawless.

OM-Digital Solutions

I’m not going to rehash the entire interview. You guys and gals can do that for yourself by following this link, Aki Murata of OM Digital Solutions. But I wanted my readers to be aware that I’m feeling more and more confident about the world of Micro Four Thirds.

Key Points

  • New products coming in 2021
  • No interest in labeling their customers as pros or amateurs
  • Being a smaller company will make them much more nimble to changing trends
  • Tough compact cameras will continue
  • More AI & computational features will be used in their mirrorless cameras for advantages others don’t have
  • Continued development and improvement of Image Stabilization
  • 150-400mm has sold way, way more than they expected

Murata San was pretty vague with many answers, but then it’s impossible to be too descriptive since you give the competition the heads up. After my nearly four months with the new 150-400mm, I’m more and more confident in the professional quality products this company can produce, even if they don’t want to differentiate their user base.

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There are 13 comments on this post…
  1. Jonathan AshtonOn Apr. 20th, 2021 (3 weeks ago)

    Encouraging reading, I look forward to the future. The 100-400 Pro lens is pretty much universally admired, I may get one but I am holding off, I cant help but feel it is a lot of money in relative terms to be spending on a camera like EM1X /M1 MKIII (I have both) which have what I would regard as “adequate” sensors. I would appreciate the convenience of the zoom but I do regard it as expensive convenience when I already have the 300pro and the MC14/20 essentially it is Β£6500 to avoid changing the MC.

  2. RayOn Apr. 20th, 2021 (3 weeks ago)

    Hi Daniel! Ive been a long time follower, I’m eager to now whether you decided between Olympus and Sony for your wildlife needs πŸ™‚

    • Portrait of Daniel J. Cox

      Daniel J. CoxOn Apr. 20th, 2021 (3 weeks ago)

      Ray, thanks for the kind words. I hope to have a finished piece on the two lenses by early summer. Sorry it’s taking so long but I’m learning a lot.

  3. Ruth DoremusOn Apr. 19th, 2021 (3 weeks ago)

    I love Olympus cameras Keeping my fingers and toes crossed I wound up going back to Canon but it is too heavy for me keep up with the 4/3rds love them

  4. Gregory DonoghueOn Apr. 19th, 2021 (3 weeks ago)

    Why is there no place on their website to register a new product for warranty?

    • Portrait of Daniel J. Cox

      Daniel J. CoxOn Apr. 19th, 2021 (3 weeks ago)

      I’m checking into this for you Gregory. Will let you know.

  5. Joel KleinerOn Apr. 17th, 2021 (3 weeks ago)

    Thanks for taking the tome to kerp us all aware of the latest developments and news from OM Digital Solutions Dan. It’s great that you share this information with all of us. πŸ‡―πŸ‡΅πŸ“· πŸ‡ΊπŸ‡Έ πŸŽ₯πŸ’ͺ😎🀩

  6. Joel KleinerOn Apr. 17th, 2021 (3 weeks ago)

    Thanks for taking the tome to kerp us all aware of the latest developments and news from OM Digital Solutions Dan. It’s great that you share this information with all of us. πŸ‡―πŸ‡΅πŸ“· πŸ‡ΊπŸ‡Έ πŸŽ₯πŸ’ͺ😎🀩

    • Portrait of Daniel J. Cox

      Daniel J. CoxOn Apr. 17th, 2021 (3 weeks ago)

      Thanks Joel. I don’t have a huge following here on my blog but I have a loyal one. And I appreciate.

  7. Rick PophamOn Apr. 15th, 2021 (3 weeks ago)

    Fingers crossed.

    • Portrait of Daniel J. Cox

      Daniel J. CoxOn Apr. 15th, 2021 (3 weeks ago)

      I’m with you Rick!

  8. Mircea BlanaruOn Apr. 13th, 2021 (4 weeks ago)

    I think that’s very good for the future of Micro 4/3 they managed to sell much more than expected the very expensive lens. If pros are satisfied with this system the rest of the photographers will have no reasons not also to be satisfied. I like very much the idea not to make a difference between pros and not pros… That’s a nice approach to the customers…

    • Portrait of Daniel J. Cox

      Daniel J. CoxOn Apr. 13th, 2021 (4 weeks ago)

      Thanks for adding your voice Mircea.

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